Shaanqi Heavy Duty Trucks Going to Sea Breaking the Waves Dreaming of Globalisation
In the midst of the booming domestic automotive industry, Shaanqi has emerged as a shining star on the international stage with its outstanding heavy truck products. As the year 2024 draws to a close, the keyword for Shaanqi this year is ‘going to the sea,’ which represents the company's solid steps and brilliant achievements towards the world.
Entering the office of Hui Xiang, brand manager of Shaanxi Heavy Duty Vehicle Import and Export Co. This map posted in front of the desk is not general, it is marked in detail with the SHACMAN heavy trucks of Shaanxi Automobile in the global ‘footprint’, the business layout of the six regions at a glance, the time difference between various places is also clearly marked, as if it is the ‘command centre’ of the global business of Shaanxi Automobile! ’,genuine shacman parts ensuring close communication and efficient collaboration with the rest of the world. Hui Xiang proudly introduced: ‘This year, SHACMAN export sales have accounted for half of the total sales of heavy trucks of Shaanqi, which is the result of the hard work of all Shaanqi people, but also a powerful testimony of China's heavy trucks to the world.’
Going back to the history, Shaanqi's internationalisation journey started more than 30 years ago, in 1988, 13 ‘Yan'an’ off-road trucks carried the dreams and expectations of Shaanqi and bravely crossed the country's door, which opened the first precedent of China's heavy-duty trucks going to the world, and also laid a cornerstone for Shaanqi's overseas expansion in the future. Since then, Shaanxi Automobile has been steadily and continuously promoting the internationalisation strategy: In 1994, the Import and Export Office was set up to start the preliminary exploration of foreign business; in 2000, shacman truck spare parts the Import and Export Office was upgraded to the Department of International Trade, which intensified the efforts to develop the international market; in 2006, Shaanxi Heavy Duty Vehicle Import and Export Company Limited was officially established, and in the same year, it was approved as the first national export base for vehicles and parts, which made the road of overseas development more and more solid for Shaanxi Automobile. In 2006, Shaanxi Heavy Duty Vehicle Import & Export Co.
The year 2024 is a very significant year for Shaanqi. On this monumental occasion, Shaanqi delivered its milestone 360,000th heavy truck to a customer in the United Arab Emirates (UAE). Looking back on the 36 years of journey, 360,000 heavy trucks have been driven to all parts of the world, and each one of them carries Shaanqi's craftsmanship and deep ploughing into the international market. Since 2008, when the annual overseas sales volume exceeded 10,000 units for the first time, Shaanqi has been making great progress in the international market; in 2009, the international brand of SHACMAN was officially launched, which showed the world the brand-new style of China's heavy-duty trucks; and in 2014, the number of overseas heavy-duty trucks exceeded 100,000, shacman spare parts manual which made Shaanqi firmly established in the international arena. Nowadays, SHACMAN heavy trucks have successfully entered more than 140 countries and regions around the world, with over 360,000 units in the international market. Especially in 2023, SHACMAN export sales reached 56,000 units, a year-on-year increase of 64%. In China's heavy truck export industry, SHAC's market share is more than 20%, that is to say, for every 5 heavy trucks exported from China, 1 comes from SHAC, which fully demonstrates SHAC's leading position in the field of domestic export of heavy trucks.